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On-Site vs Public Training

Not sure whether to bring a seminar in-house or send your people to a public-access seminar or bring the seminar in-house? First, let's define our terms.

On-Site Training

The seminar leader brings the seminar to your company. The seminar may be held in the company's building or may be held at a local hotel or conference center. Generally, the company's staff is the only attendees, allowing the leader to taylor the seminar to meet the specific needs of the group.

Public (aka Open Enrollment) Training

These are seminars that a pre-scheduled and anyone who wants to may register. Public-Access seminars are generally held in conference centers or hotels and include a wide variety of attendees.

Now, let's look at the facts.

On-Site vs Open-Enrollment Seminars: A Comparison
Topic	On-Site Seminar	Open-Enrollment Seminar
Cost per Attendee	Typically $200 - $500 / person (depends on number of attendees)	Typically $1500 - $2000 / person
Attendees	You control who attends and who doesn't.	Anyone can attend, regardless of their situation, qualifications, or reason for attending.
	Seminar leader can tailor the seminar and discussions to your industry and to meet your particular needs.	Leader must address all attendees, whether it's relevant to you or not.*
	Everyone hears the same message	The message will vary depending on the leader and attendees.
Case Studies	Tailored to your industry and company. You can use your own projects, audits, or other situations in the course as a case study	Use a generic case study designed by the seminar holder designed for a general audience.

* Note that this can be an advantage if you're looking for an injection of many new ideas. However, be aware that this can also cause stagnation of ideas of too many people come back with too many ideas and can't reach resolution.